Thursday, October 23, 2008

La Caja China to Sponsor Mike Harmon at NASCAR’s O’Reilly Challenge in Texas

(Vocus) October 23, 2008 – La Caja China, whose roasting boxes have been used by countless celebrity chefs and featured on The Food Network, is proud to announce the sponsorship of Mike Harmon’s No. 84 car in the NASCAR O’Reilly Challenge at the Texas Motor Speedway on November 1.

The O’Reilly Challenge will attract drivers from all NASCAR divisions in search of a prestigious visit to Victory Lane following the 300 miles of NASCAR Nationwide Series action.

This is the first NASCAR sponsorship for La Caja China in its 20 years in business. Owner and President Robert Guerra will be on hand to see the race, as will Alfredo Agonizante, Director Motor Sport Marketing for La Caja China . They will be joined on race day with their partners, Track Side 1 and Tailgater Monthly.

“We are excited to be associated to NASCAR” Guerra said. “Not only are we huge fans, but we feel that NASCAR represents the essence of what La Caja China stands for in terms of quality and entertainment at affordable prices.”

It’s ironic that the O’Reilly Challenge is in Texas , as the Lone Star state is quickly becoming one of the most popular places to find a La Caja China grill.

For 20 years, La Caja China has been synonymous with the best tasting homemade grills and barbeques in the world. La Caja China offers three top-of-the-line roasting box grills at affordable prices, ranging from $249 to $349. They are perfect for parties and large gatherings, as box grills can perfectly cook a 100 pound pig or 6-8 turkeys. They are great for roasting chicken, cabrito and all other types of meats.

La Caja China boxes have been featured on The Food Network and have been used by celebrities like Bobby Flay, Al Roker and Tyler Florence. And now the best grill in the world has partnered with the greatest sport in the world.

“We encourage all NASCAR fans, whether at the race or at home, to cheer on Mike Harmon to victory, and then enjoy a perfect celebration dinner with a La Caja China box!” Guerra said.

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